Ziray Studio Labs

This is not so much how to make applications for the iPhone, since there are so many on of those on the web already. This is more a syllabus on how to get started with the vast amount of information already out there and where to start from to quickly become proficient at iPhone development without getting frustrated or discouraged.

Development Requirements

An Intel-based Apple Mac
$99 (optional – if you want to actually publish your app)
That’s all!

Apple Developer Account

Development for the iPhone is initially free. So feel free to head over to http://developer.apple.com and sign up for a developer account if you don’t already have one. This will give you access to the Integrated Development Environment (IDE) called XCode, which is required to develop applications for the iPhone and iPod Touch. It also serves as a treasure chest of free information, sample code, tutorials, how-to videos and news, all of which I’ll talk about how to use later.

Once you’ve signed up for a developer account, you’ll need to download XCode and install it on your Mac. PC users are, as they always are, out of luck since a Mac is required for development. Once that’s done, put it aside as you won’t need it for a bit.

Learn to Program

An Important Design Pattern: Model View Controller

If you already know how to program a little bit, but haven’t gone through the rigors of a four year university Computer Science degree or something similar, start with learning an important design patterns, namely one called Model View Controller (MVC). Of course, a 4-year degree is not necessary, but you need to understand basic software engineering principles, design patterns and basic usability practices, which practically none of the programming tutorials, books and online articles teach. Also, a lot of practice helps as you’ll learn how to fix non-obvious compiler and runtime errors, how to structure your code, and pitfalls of each language you use.

Objective-C: The Language of Choice

After you understand the basic principle of MVC, you can then move on to learning the language of choice, Objective-C. Why Objective-C? Why didn’t Apple just choose a common language like C++ or Java? The reasons will become obvious as you learn about the language, it’s power, and how it fits into the MVC methodology better than any other language you’ve likely seen before. So here’s a nice tutorial on how to program in Objective-C.

If you already have a great understanding of programming and know a C-based langauge, skip the lengthy tutorial and take a look at this primer to get a sense of the additions to C that Objective-C brings to the table. For most people who are familiar with a C-based language, this will be all you need to get started.

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The saying, “If it ain’t broke, don’t fix it,” is not a very good motto, especially when there’s progress to be made. When you’re working with old and tired technology it really drags down your capabilities and your ability to move forward. The need to keep around legacy solutions only holds back your clients from realizing your full potential as a company.

Their Failure is My Failure

Being the Technical Director at my company means that I get to pull out all the stops when it comes to investing in our technical capability as a company. But it also means that I am responsible for those technological failures as well.

Coming from the world of Human Computer Interaction (HCI), the user is never wrong or stupid, but instead it is your design that is wrong or inadequate and the sooner you realize that, the sooner you can move on to building better, more functional and friendly software.

The same goes for my developers. They are forced to use the solutions I provide for them and if they have problems with it, break it, or can’t get it to work, that’s my failure to design a well-working platform for them to develop on. Sure, I can always fix the problem for them in a few minutes and show them where they were misled because I understand how all the pieces fit, but I’m the one that made it, so of course I understand it. I could dismiss their problems as them not knowing how the code works or that certain things need to be placed in particular spots for things to work properly, but that’s not their job. Their job is to develop really great pieces of work and it’s only a difference of mentality on how they should do their jobs better and easier.

On the one hand, I could produce documents and try to explain how everything works and occasionally field questions on how certain things work. The alternative is to pay attention to the problems they’re running into and resolve it in a way that’s best for them. This may require a higher initial investment, but it’s an investment that’ll yield higher returns in the long run, not to mention happier developers.

It’s Not Them, Stupid, It’s You

We’re quick to fault others for something that we ourselves may understand quite well, but with the wealth of diversity in this world, no one can know exactly the same things you do. I work with really talented people and I can’t blame them for not knowing things I think are common sense because I know they know things that I couldn’t even begin to grasp. So instead of trying to be superior to people or trying to absolve yourself from blame, take the stance that the end-user is always right, be it your co-workers, your clients or your customers. Remember, you’re not trying to compete with them, you’re trying to work with them.

Don’t Fix It, Improve It

Take something in your line of work that is tired and old and revamp it. If your software is coded in ActionScript 2, upgrade it to 3. If your website is made with just straight up HTML, refactor it to include CSS and some JavaScript. If your invoices are still written in the Courier font, hire a designer to make them less intimidating (unless that’s the point, in which case your business model is flawed if you’re constantly trying to convince your customers to pay up). I know it might not seem broken and may seem to work fine, but by improving on what you already have, it allows you to evolve and be a leader rather than having tired old things hanging around and weighing you down.